Bloggers tend to be overly optimistic and that sometimes clouds our judgment, myself included. Here are some facts to get us back to earth.

1) Blogging is a fad!

That doesn’t mean there isn’t any long-term value: there is, but the wild growth of the blogosphere is going to stop soon and there will be a lot of ex-bloggers. Lots of fads have long term value and blogging will be a useful and valuable tool for a long time to come.

2) You can’t blog on whatever you think is “cool” and build a large audience.

You need focus. If you are already famous, you might be an exception. If you’ve got millions of raving fans, yes, you can blog on whatever you want and they’ll read it. However you’ll never build millions of raving fans this way. So you will need to pick a focus for your blog and stick to it in order to succeed.

3) You’ll never quit your day job to blog.

Less than 1% of bloggers will do it fulltime and professionally, and those that do will spent time on blog related activities you might not consider “real blogging,” like dealing with advertising, joint ventures, creating info products, and more — i.e. the business stuff. Blogging can be a business, whether you blog fulltime for yourself, as a paid staff writer for a blog network, or even if you just make a few extra bucks from your own blog. Don’t count on blogging paying the mortgage and other substantial bills however. If it does, you’re dedicated, hard working, and lucky!

Blogging is great, but let’s keep things in perspective, something hard to do for passionate bloggers.
Author: Ted Demopoulos

Random Posts